OUR ROASTING PROCESS
Our Roasting Process
At Planet Bean, roasting is where craftsmanship meets responsibility.
Every coffee begins with carefully sourced green beans selected for quality, traceability, and character. From there, the process moves to our Guelph roastery, where President and Director of Coffee Andrew Loveland leads roast development with precision and care.
GUIDED BY EXPERIENCE
Andrew oversees every batch of specialty coffee we produce. Roasting is never automated and forgotten. It is monitored, adjusted, and refined in real time.
As green beans move through controlled heat and airflow, we track temperature curves, colour development, aroma, and first crack. Each coffee has its own ideal profile. Our goal is not to over-roast or mask the original character, but to highlight balance, sweetness, and clarity.
SMALL BATCH ROASTING IN GUELPH
We roast in small batches to maintain consistency and control. This hands-on approach allows for micro adjustments that protect quality from batch to batch.
When a roast reaches peak development, the beans are cooled quickly to preserve flavour. They are then rested properly before being packaged fresh for brewing at home, in cafés, or in workplaces.
QUALITY YOU CAN TASTE
Roasting does not end when the beans leave the drum. We cup and evaluate our coffees regularly to ensure they express exactly what they should, whether that means bright fruit notes from a single origin or rich chocolate depth from one of our signature blends.
Consistency matters. So does integrity.
ROASTED WITH PURPOSE
By combining responsible sourcing with expert roasting, Andrew and the Planet Bean team honour the work done at origin and translate it into a clean, balanced cup here at home.
Every step of our roasting process follows one principle: Roast with care. Serve with pride. Deliver exceptional coffee.